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Essence of Fiji to Launch Namasé Skin and Health Products

Essence of Fiji to Launch Namasé Skin and Health Products
The Minister for Health and Medical Services Rosy Akbar will be the chief guest for the launch of the Namasé brand on July 31.
July 18
11:00 2018

With the rapid expansion of Nama products, Es­sence of Fiji will launch the Namasé brand on July 31.

Essence of Fiji Group Director Debra Sadranu said the brand’s innovative beginnings started with products that provide an organic alternative in skin reju­venation.

She said: “With the emphasis on health and wellbeing, introduc­ing the skincare range directed our thoughts to what else we could do with Nama, thus result­ing in the health food products.

“We have always been about empowering local women for eco­nomic sustainability, and with how the world is evolving, that fo­cus remains, but with additional attention to the environment and culture,” she said.

“Namasé embraces it all, pro­viding the women of the Yasawa Islands a viable venture in sup­porting their coastal environ­ment, and promoting a genera­tion old food source rich in iron.”

She confirmed that Namasé Skin and Health already has an imprint set within Senikai Spas, a local chain of spas with 20 years of experience in Fiji’s tour­ism industry.

“Jack’s Fiji has also confirmed its interest through an exclusive retail venture, the first of its kind locally for this unique skincare and healthy range.

“The products have also gained the attention of the international market, with a distributor in the United States confirming an or­der in early July,” she said.

“Nama of Fiji was created as the high end in luxury skincare products, offering hydration sk­incare, Nama soap, after sun gel, bath soak and insect repellant, whilst the Essence of Fiji’s Sea Minerals provide unisex skin­care for problem skin”.

Support from the Australian funded private sector develop­ment programme, the Market Development Facility (MDF) has been developing sustainable Nama sourcing from the farm­ing communities in the Yasawa Islands, which, scientific evi­dence reveals, is home to the larg­est and plumpest of the much sought-after ‘sea grapes’.

Additional research from the dedicated team at Essence of Fiji saw the emergence of a health food product line called Nama Fusion.

Beginning with Nama season­ings, comprising Nama Salt and Nama Flakes, these products are healthy alternatives to salt, so can be used in the cooking phase or sprinkled over food.

Supplementary food items which are currently being de­veloped within the Nama Fusion range include chocolate, detox tea and capsules.

The Minister for Health and Medical Services Rosy Akbar will be the chief guest for the event.

Meanwhile, Essence of Fiji was awarded the Specialised Tourism Services and Support to Industry Award at the 21st ANZ Fiji Excel­lence in Tourism Awards in Nadi earlier this year.

Feedback: waisean@fijisun.com.fj

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