Business

Cha-Ching coming to Fiji TV

By ELLEN STOLZ Fiji TV will soon be airing an award-winning programme on Financial Education aimed at young children. The television programme is designed to supplement children’s learning on Financial
04 Sep 2012 12:20

By ELLEN STOLZ

Fiji TV will soon be airing an award-winning programme on Financial Education aimed at young children.
The television programme is designed to supplement children’s learning on Financial Education in schools with the musical adventures of a six member children’s band called ‘Cha-Ching’.
Created by Prudential Corporation Asia ‘Prudential’, the animation and music-based Cha-Ching Money-Smart Kids programme has been brought to Fiji through a partnership with Prudential Asia and Fiji TV, in support of the Financial Education (FinED) Fiji Project.
Fiji TV Group chief executive, Tarun Patel said: “Fiji TV Ltd and its premier free to air channel, Fiji One, wholly supports educational children programme.
“Our company is delighted to be part of this initiative given that it is internationally recognised as an excellent effective program for children.”
The series of ten three-minute animated “music videos”, with sing-a-long subtitles, aims to teach children about four key money management concepts – earn, save, spend and donate.
Prudential Asia’s regional director of brand and corporate affairs, Sean Rach said: “We appreciate this opportunity to reach out to more families in Fiji with an important educational message.
Through a set of children’s music videos, Cha-Ching can be viewed in homes Fiji-wide from 4:30pm this evening on the children’s Get Set Programme with Ateca and Mr MG.




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