Blighwater Unveils New North Projects

Blighwater Shipping Company Limited is working on expanding its business next year. The company head has confirmed yesterday that its focus will not only be in shipping but in alignment
10 Dec 2014 11:07
Blighwater Unveils New North Projects
Westerland 6

Blighwater Shipping Company Limited is working on expanding its business next year. The company head has confirmed yesterday that its focus will not only be in shipping but in alignment with small medium enterprise (SME) projects.

Blightwater Shipping Company Limited chief executive officer Captain William Vulivuli told the Fiji Sun yesterday that these projects are lined-up for Vanua Levu.

He said these projects are done to stimulate economic growth in the North, which is in alignment with Government’s plans of the Look North Policy.

He said they would blend well with the infrastructure development currently taking place there.

Two areas the company is looking at are tourism and agriculture.

“There is a lot of development going on in the northern division but the income is stagnant,” Mr Vulivuli said.

“We want to stimulate growth, allow people to have money with the resources they have and in this case, we are giving them a disposable income.”


As for tourism, Mr Vulivuli says, they would work closely with beach owners on this project.

“We are going to play a similar role to that South Sea Cruises Limited is playing in the Yasawa Group of islands roping in tourists for backpackers which are 100 per cent locally owned,” he said.

“It doesn’t have to be fancy. All we are going to do is to do the marketing for them. We will bring in the tourists they deserve.”


The company is going to work closely with farmers in the North.

These farmers, Mr Vulivuli says, are being taken advantage of by the middle men who always control the price of their produce.

“If there is a huge demand, middlemen still put the price down because there is already plenty of supply available,” he said.

“The company has its own storeroom and we will buy directly from the farmers at the same price. Even when there is high demand or not, we will buy from them at the same rate because we will be able to supply to our market at any time.”

“We are going to act like the engine room for both these projects. We will keep things moving.”

New  Ferry

Mr Vulivuli said these projects would only kick-off once their new ferry arrives. The new addition to their fleet is expected to arrive early next year.

“This ferry is of high standard. The company is not going to be confined to domestic ferry services only but also to the tourism sector as well.”

Meanwhile, Mr Vulivuli said the company has managed to maintain their market share and industry service due to reliability, customer satisfaction and confidence despite the fact that their only vessel, the MV Westerland is operating in similar route as other competitors.

Mr Vulivuli said he was pretty satisfied with results and company performance to date, especially after two years of restructure, and strategising to maintain market share and industry support. The company services the travelling public on a daily basis from Natovi – Savusavu (return) and one trip to Lautoka on the weekends. This has been their route for the last two years.

“I guess we have built reliability, with customer satisfaction and confidence, hence maintained our market share and industry service.”

Mr Vulivuli said they are satisfied with the routes they are servicing and “we have not looked elsewhere, but just concentrating on our main routes.



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