SUNBIZ

Nadi Operator Calls For Tourism Marketing Body

PVV Tours & Transfers and Nadi Downtown Hotel director Sales and Marketing Chandar Prakash say there is a need for a Nadi Town Tourism Marketing Association. This marketing association, Mr
24 May 2015 10:34
Nadi Operator Calls For Tourism Marketing Body
Chandar Prakash during his presentation at the Mini Business Forum at FNU Namaka Campus on Friday night. Photo:SHEETAL PRASAD

PVV Tours & Transfers and Nadi Downtown Hotel director Sales and Marketing Chandar Prakash say there is a need for a Nadi Town Tourism Marketing Association.

This marketing association, Mr Prakash said, would have essential things that tourists require of a particular area, in this case Nadi.

It includes setting up a website, having a map of all the locations of tourist attractions and properties and more, he added.

This was what Mr Prakash proposed during the Mini Business Forum organised by the Nadi Chamber of Commerce and Industry on Friday.

Overall, it would be able to brand Nadi as a tourist hub, he added.

Reason

The Nadi-based tourism operator highlighted the need for the formation of such a body at the Fiji National University Campus in Namaka.

“This will only be possible if the stakeholders of Nadi Town and the other association of the town work together.

“With the help of our Tourism Fiji operators and offices based abroad, we shall make this possible.”

In forming the association, they will be able to market Nadi town with the assistance of the chamber, the Nadi Town Council, Tourism Fiji and various operators.

Mr Prakash said: “We need to encourage travel media and travel agencies from overseas to experience our Nadi town and write what we have to offer.

“This will avoid touting activity and lead to increase the flow of tourists and if any stakeholder found involved in such activity then the association will have the full right to act with the concern authorities.

“This means the licence will be revoked from operating business in Nadi Town area,” he said.

Feedback:  sheetalp@fijisun.com.fj

 




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