SUNBIZ

LICI Joins LTA’s Cause

Life Insurance Corporation of India (LICI) has become the latest corporate organisation to become an advocacy partner with the Land Transport Authority. This is to help reduce fatality rates on
26 Jun 2015 10:37
LICI Joins LTA’s Cause

Life Insurance Corporation of India (LICI) has become the latest corporate organisation to become an advocacy partner with the Land Transport Authority.
This is to help reduce fatality rates on our roads. The current road fatality stands at 30 compared to 25 in the same period the past year.
LICI general manager Fiji Operations Vimlesh Dhar said the community-based initiative was to empower pedestrians and motorists alike to take extra precaution on the roads.
“It’s ensuring that the fatalities on the roads, the accidents are reduced,” Mr Dhar said.
“We know that it wouldn’t be able to be totally eliminated but at least with proper and more intense awareness it can be reduced.”
The initiative the insurance company has chosen is producing about 40,000 stickers that have drive-friendly caution phrases that can be placed on vehicle bumpers, windshields, etc.
More organisations are welcome to join the advocacy partnership.




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