SUNBIZ

Premium Local Active Wear Brand Launched

Bulalicious, a new innovative ladies active wear brand based right here in the country was launched last week. These new garments aim to put Fiji on the map and showcase
05 Oct 2015 12:29
Premium Local Active Wear Brand Launched
Bulalicious is committed to creating their active wear to the highest international standards.

Bulalicious, a new innovative ladies active wear brand based right here in the country was launched last week.

These new garments aim to put Fiji on the map and showcase all the talent that exists in our country.

Bulalicious is a multi-dimensional organization with their aim to not just offer high-quality premium active wear but also to raise funds and awareness to the needs of communities in Fiji. Bulalicious will work with reputable organisations and charities in Fiji to identify specific areas of need. Bulalicious will then release a themed line and donate a proportion of profits to support this area.

The debut line from Bulalicious is the Coral Reef line. The stunning garments take inspiration from the vibrant colours and textures of Fiji’s coral reefs. Coral reefs are one of the most beautiful natural environments in the world but as amazing as they are they are also extremely vulnerable. Damage from marine recreation, pollution, overfishing, and natural causes add stress to coral reefs. These reefs are already susceptible to rising ocean temperatures caused by climate change, which makes it urgent and essential to act now to reduce as many human-induced stresses as possible.

Bulalicious is committed to creating their active wear to the highest international standards. The key focus is performance. All their fabrics undergo strenuous testing in all conditions. The technical fabrics consist of the most durable and practical materials. Their commitment to quality is extended to the construction of the garments. Each garment features minimal seams to curtail discomfort and irritation. Bulalicious is meticulous when it comes to the construction that the cut of their garments is both functional and flattering, allowing for a wide range of motion.

Bulalicious is a local brand with a global outlook. Taking inspiration from the natural beauty of Fiji, you can look good and feel good, knowing your purchase has supported an area in need in our wonderful country.

For more information about Bulalicious, view their eye-catching Coral Reef line and shop at their online store, visit www.bulalicious.com. Bulalicious ship their products worldwide and offer free standard postage within Fiji.

 

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