In a bid to promote Fiji as tourism destination to the Australians, the Tourism Fiji has  over 102 Australian frontliners (retail) travel agents in the country.

The participants are attending a seven-day tourism product familiarisation (FAMIL) trip to equip them with better understanding of the Fijian tourism products.

Tourism Fiji Global Public Relations Manager Patricia Mallam said, “Tourism Fiji aims to grant agents the opportunity to have a first-hand experience of the diverse products and services that Fiji has to offer for the Australian traveler.”

She said this activity is another way that Tourism Fiji is supporting the Tourism Action Group (TAG) by having these agents, who liaise directly with consumers, to share the message that #FijiNow is absolutely fine for travelers.

Ms Mallam said during the programme the agents are divided into 11 groups and sent to all different areas of Fiji. This FAMIL allowed the agents to be exposed to a diverse range of accommodation and activity options pertinent to their client demographic in market.

The event runs from March 13- 20 and the areas covered in the FAMIL included Pacific Harbour/Beqa, Coral Coast, the Mamanucas, the Yasawas, Suva/Levuka, and Cruises.

Ms Mallam said an evening cocktail event has been organised where it will be a night of fun and sharing of their one week experience with each other and key tourism industry partners that have supported Tourism Fiji in this FAMIL.

“Over their period of stay, there would be a  gathering at end of the FMAIL and will participate in an organised activity during the cocktail function on Saturday to showcase where they have been and what they have learned.”

She added that earlier in the day, four groups, on aealf of the entire delegation, will visit the Loloma Home Care Centre in Sabeto, Nadi, as part of the charity drive of giving back to the community.

“The agents have contributed clothes, feminine products, bags, shoes and stationeries to assist with the mothers and children of Loloma Home whose home was also affected by the recent TC Winston.”

Earth Hour

Meanwhile, Radisson Blu Resort with eight local schools will host the Earth Hour 2016 event this Saturday from 8pm.

Director of Marketing Nicole Poehler said, “We have a display of cultural activities arranged which shine a light on climate action.”

Feedback: waisean@fijisun.com.fj