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Pleass Global Works Hard To Meet Local And Export Demand After Cyclone

Since tropical Cyclone Winston, there has been a big increase in demand for bottled water, especially for ration distribution. And whilst there have been massive distribution efforts, one of the
24 Mar 2016 11:53
Pleass Global Works Hard To Meet Local And Export Demand After Cyclone
Pleass Global Limited has been working hard trying to meet the demand following the increased demand after Tropical Cyclone Winston.

Since tropical Cyclone Winston, there has been a big increase in demand for bottled water, especially for ration distribution.

And whilst there have been massive distribution efforts, one of the challenges for at least one of the bottled water company has been working towards meeting local and export demand.

Pleass Global Limited, the company behind the popular Aqua Safe and VaiWai natural artesian water brands, has been working hard trying to meet the demand.

Director, Catherine Pleass, said since the cyclone, there has been tremendous demand in Fiji for purchases, for donations.

“We have tried our best to keep up with all. On top of that we are an export business. So we also have export customers and their normal demands and big orders,” she said.

Ms Pleass said in addition to the increased demand, the one-week power outage right after the cyclone in Walu Bay area did not help in the bottling process.

“Just after the cyclone, we had a power outage and Walu Bay was one of the last streets to have power come back on,” she said.

“We were really disappointed as we are the only water bottler in Suva. Our problem was not that we didn’t have power because we have generators.

“But it’s about blowing bottles. It takes tremendous power to do this. So for those days we were very restricted with blowing bottles.

“So one of our brands, Aqua Safe, for one variant only (1.5L), we were short of for about two weeks because we couldn’t blow the bottles.”

Pleass Global has seven different bottling of Aqua Safe and four different bottling of VaiWai.

 

Meeting the demand

Since then, Pleass Global has been catching up with production and bottle blowing.

Ms Pleass said they have been rationing stock after the cyclone.

In addition, she said: “We put our export customers on hold because we wanted to be able to serve here, knowing there is lot of water shortage after the cyclone.

“This hasn’t pleased our export customers but they have understood that we have to look after this market particularly after the devastation.”

Ms Pleass also confirmed they are still limiting a lot of their supermarkets order a 1000 cartons at a time.

“We sort it by giving 500 orders this week and the 500 the other week. This way we can keep up with exports and keep up with huge demand,” she said.

“So there is no shortage. We just are managing the flow, so we can look after the exports, the local market and donations.”

 

Edited by: RACHNA LAL

Feedback:  aatika.patel@fijisun.com.fj

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