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Seeto: Demand For Fijian Holiday Increases

The demand for the Fijian holiday experience – Fiji where happiness finds you – is increasing. This was highlighted by the Fiji Hotel and Tourism Association president, Dixon Seeto during
05 Aug 2016 13:16
Seeto: Demand For Fijian Holiday Increases
Dixon Seeto.

The demand for the Fijian holiday experience – Fiji where happiness finds you – is increasing.

This was highlighted by the Fiji Hotel and Tourism Association president, Dixon Seeto during the Speaker’s debate on Monday at the Grand Pacific Hotel.

Mr Seeto acknowledging the budget by Government to Tourism Fiji to market Fiji said it is through awareness and effective marketing that we can attract more visitors to our shores.

“More tourists’ means more jobs and more demand for goods and services and will definitely contribute to economic growth,” he said.

“This will grow our industries further – and the benefit will cascade to all Fijians.

He added currently there are a number of hotels being constructed.

“Employment is provided to construction workers – they earn a living and in turn use the goods and services provided by the other sectors.

“After the shell of the hotel is built, another group of people come in to do the decor.  And the process continues until the hotel is ready for operation with staff equipped with the necessary skills.

“Everyone involved in the process benefits and they contribute to economic growth.

Mr  Seeto added in terms of earnings tourism’s gross earnings, were $1.6 billion (provisional) in 2015, compared to $1.4 billion in 2014.

“Tourism is the largest foreign earner for Fiji and surpasses all the other sectors,” he added.

“This is fast catching up to the level of Fiji’s foreign reserves which was $2 billion on July 29.

Mr Seeto further said they often heard about the net earnings from tourism.

“With local value adding and more locals owning properties now, I believe that the retention rate is much higher now than say 10-15 years ago.

“But whatever the retention rate, tourism adds to economic growth and the benefits accrue to all Fijians.

Meanwhile, the Tourism Industry is projecting a record visitor arrival of 792,577 this year compared to 754,835 last year.

Mr Seeto said this was an increase of 5 per cent.

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