Fiji Television former chief executive and head of news Geoffrey Smith and leading public relations company, Pacific Reach, have formed a joint venture.

This is to provide a “wide range of communication services to Fiji and the region,” according to Pacific Reach Managing Director, George Rubine.

Mr Smith said his extensive 19 years with Fiji TV has given him a strong communications base and now it was time to broaden his career through the joint venture.

“There is very little doubt in my mind that Pacific Reach is among the best public relations company in the region,” said Mr. Smith.

“And combining our skills and knowledge will be of benefit to those who need improved communications,”

Mr Rubine said: “Pacific Reach has extensive experience with major companies and NGOs in both Fiji and the region as public relations specialists, developing and implementing communication strategies.

“With Geoff on board we open another dimension of service to our clients.”

Mr Smith is expected to begin working with Pacific Reach from the first of next month.

SOURCE: PACIFIC REACH LIMITED