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Fiji Airways, Tourism Fiji Boost Indian Marketing

  Visitor arrivals from India to Fiji continue with double-digit growth, presenting huge opportunities for Fijian tourism. This increase in arrivals is boosted by the recent signing of the codeshare
27 May 2017 11:00
Fiji Airways, Tourism Fiji Boost Indian Marketing
Bollywood actress Ileana D’Cruz...Here this month.

 

Visitor arrivals from India to Fiji continue with double-digit growth, presenting huge opportunities for Fijian tourism.

This increase in arrivals is boosted by the recent signing of the codeshare agreement by Fiji Airways and Jet Airways.  This agreement caters for the growing demand for travel between India and Fiji.

To further boost relations between the two countries, Fiji Airways in collaboration with Tourism Fiji will be hosting Bollywood celebrity and influencer, Ileana D’Cruz on a trip to Fiji.

Images and content from her visit will be published in the ET Panache Travel, the travel supplement of Economic Times and amplified on the publication’s social media platforms.

This is part of Travelogue being produced by Times of India.

The Travelogue, which will air on Times of India’s Times Now TV channel at the later date, will feature the actress’ Fijian experience.

It’s part of a wider marketing campaign that Tourism Fiji and Fiji Airways have with Times of India, India’s largest media organisation.

The Travelogue with Ileana D’Cruz will further showcase Fiji’s culture and stunning scenery through video, images and social media to strengthen our market within India.

D’Cruz is a prominent feature in Telugu and Bollywood cinema, and has won Awards for Best Female Debut – South for the Telugu film “Devadasu.” She will travel with the Times of India film crew who will capture her exploring different aspects of Fiji’s tourism products.

The team will be arriving into the country at the end of this month. Filming will take place in the Mamanucas, Pacific Harbour, Coral Coast, Suva and Denarau



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