Sharma: Food Processors Limited Undergoing Transformation
Food Processors Fiji Limited(FPFL), is going through a transformation, said its newly-appointed chairman, Raj Sharma.
Mr Sharma advised that the state-owned company has completed a business plan with high priorities focusing on its balance sheet.
It has put up sale for its non-core assets that includes properties in Suva (NATCO Building) at Walu Bay, Batiri farms in Seaqaqa and commercial lot in Savusavu.
This sale is subject to Government’s approval, he said.
There has been some interest shown, added Mr Sharma.
He said that company is looking at improving the supply chain partnership, especially for farmers, which will extend to most parts of Viti Levu and Vanua Levu, soon.
FPFL is a food manufacturing company that processes locally grown agro-food by value adding vegetables, root crops and seafood.
About FPFL
FPFL manufactures tomato sauce and coconut cream for local market, while export market is to countries such as Australia, New Zealand, Canada and USA.
Pacific Islands countries are also being targeted in the next six months, said Mr Sharma.
“We expect to increase our sales and distribution to Vanua Levu and other parts of Fiji soon,” Mr Sharma said.
The products are marketed under two well-known brands: Pacific Crown and Red Ribbon.
The company currently employs 22 permanent and 20 part time staff.
Some staff have being working for over 20 years, said acting chief executive officer, Krupali Ben.
She said that the company is looking at filling the position of the financial accountant and sales supervisors, which had been vacant. Ms Ben has thanked the Government for the continued support and capital grants.
The company plans to reposition itself in the market with re-branding and awareness in the next three months, after restructure of its balance sheet, said Mr Sharma.
Source: Food Processors (Fiji) Limited
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