SUNBIZ

New Zealand Trade Commission Creates Exposure For Fijian Made

"This was highlighted by the Minister for Industry, Trade, Tourism, Local Government, Housing and Community Development Premila Kumar during a reception on Tuesday."
21 Mar 2019 14:27
New Zealand Trade Commission Creates Exposure For Fijian Made
From left: Fiji Trade Commission Australia & New Zealand Business Advisor Daniel Corbett, Fiji Trade Commission of New Zealand manager Peter Rudd, Fiji High Commission in New Zealand First Secretary Maraia Vakasilimiratu, Minister for Industry, Trade, Tourism, Local Government, Housing and Community Development Premila Kumar, Fiji Consul General and Trade Commissioner to New Zealand Zarak Khan, Marketing & Communications Camila Eiras, and Intern Caroline Bentley. Photo: Ministry of Industry, Trade and Tourism

The Fiji Trade Commission in New Zealand is making a significant impact for Fiji, by show­casing and strengthening trade and invest­ment relations between New Zealand and Fiji.

This was highlighted by the Minister for Industry, Trade, Tourism, Local Government, Housing and Community Development Premila Kumar during a reception on Tuesday.

The reception was hosted by the Fiji Trade Commis­sion, the Fiji High Commission to NZ and the NZ-Fiji Business Council.

It also marked the first anniversary of the opening of the Fiji Trade Commission in NZ.

Vibrant New Zealand business community

Mrs Kumar also met with the vibrant New Zealand business community to better understand their needs and how Fiji can work to ensure their existing and fu­ture investments and trade with Fiji is secured.

“The Commission was opened by the Fijian Gov­ernment just over a year ago and Zarak Khan was appointed the Consul-General and Trade Commis­sioner.

“The presence of the Commission will build on the enduring relationship we share, and create more ex­posure for Fijian Made products and services, invest­ments and Fiji as a business destination,” she said.

They’ve been working closely with stakeholders such as the Fiji High Commission in Wellington, the Ministry of Industry, Trade and Tourism, Investment Fiji, New Zealand Fiji Business Council, New Zea­land Trade and Enterprise, New Zealand Ministry of Foreign Affairs and Trade, New Zealand businesses, as well as the Fijian-based businesses to promote trade and investment opportuni­ties into the New Zealand market.

Fiji is the hub of the Pacific

“Fiji is the hub of the Pacific, the hub of communications, trade, in­vestment, tourism and innovation.

“Therefore, having a Trade Com­mission right in the business-hub of New Zealand, the beautiful City of Auckland, means we are presented alongside major finan­cial institutions, corporations and equally important, many Small and Medium Enterprises.

“SMEs (Small and Medium-sized Enterprises) for me are the back­bone of the New Zealand economy and are a driving force behind the strong New Zealand-Fiji trade, in­vestment and economic relation­ship.

“We are neighbours with busi­nesses and investment partners who are strategically positioned to engage with each other for the ben­efit of both economies.

NZ one of Fiji’s top 10 export destinations

New Zealand’s bilateral engage­ment with Fiji continues to be en­hanced in terms of two-way trade, tourism and investment as the Fi­jian economy is soaring to a record 10th consecutive year of economic growth, and confidence in Fiji is at an all-time high.

“I have no doubt we’ll maintain this upward trajectory in the years to come. I am extremely proud to note that total two-way trade be­tween Fiji and New Zealand in 2017 recorded over $992.2 million.

“New Zealand has been one of Fi­ji’s top 10 export destinations over the past five years, with exports to New Zealand valued at $110.0 mil­lion on average.

“New Zealand has been one of Fi­ji’s top five import markets over the years. In 2017, the highest number of imports were from New Zealand, valued at $858.1 million.

“The Fijian Government’s pro-growth policies and the first year-anniversary of the opening of the Fijian Trade Commission in Auck­land is a testimony of our com­mitment to take our private sector engagement and people to people links to the next level.

“We have very ambitious Fijians in all sectors, putting forward ide­as and launching new businesses every year.

“It is the duty of this office to give these entrepreneurs the confidence and the opportunity to market their products on all shelves across New Zealand and also launch their ser­vices in the New Zealand market.

“As we celebrate this relationship, we all know the Fijian presence here in Auckland is nothing new.

“Our office will continue to be an invaluable source of information and guidance to New Zealander in­vestors as well as New Zealand visi­tors who visit Fiji every year.”

Tourism

Fiji received almost 200,000 kiwis (198,718) in 2018.

Ms Kumar said this was an in­crease of 7.7 per cent, the highest number recorded in a given year.

She also highlighted this during a reception organised by the Fiji Trade Commission, the Fiji High Commission to NZ and the NZ-Fiji Business Council.

It also marked the first anniversa­ry of the opening of the Fiji Trade Commission in NZ.

“I am also happy to note that more Kiwis continue to visit Fiji every year. The Fijian Government has many exciting events planned for the New Zealand market in the coming year.

Trade and Investment Roadshow

“This includes a “Fiji Trade and Investment Roadshow” across the three major cities of Auckland, Wellington and Christchurch,” Mrs Kumar said.

“I hope to lead a mission of Fijian businesses and investment approv­al agencies to participate at this im­portant Roadshow.

“To the New Zealand-Fiji Busi­ness Council members, your sup­port over the years has equally at­tributed to the growing confidence New Zealand investors have in the Fijian economy.

“I thank you for your contribu­tions and for the valuable role that you play in this relationship under the leadership of your President.

“We have a story in Fiji that the world wants to hear: a modern, dynamic economy in the throes of rapid economic growth and infra­structure development.

“A nation that is investing heavily in the education of its citizens, and fielding a highly competitive, Eng­lish speaking workforce.

“A nation that enjoys stability, se­curity and unity among its people.

“And a nation eager for new in­vestment, new industry and new opportunity.

“I would also like to take this op­portunity to thank the Fiji Trade Commission team and the New Zealand-Fiji Business Council for the warm welcome, as well as New Zealand Trade and Enterprise for the wonderful facilities.”

Feedback: maraia.vula@fijisun.com.fj

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