NATION

Star Printery Gears Up For New Products

“We want to produce everything in the country, and limit importation, so we don’t bring in any finished products,” Mr Chauhan said.
13 Jan 2020 12:39
Star Printery Gears Up For New Products
Star Printery hopes to stay ahead of the market when it launches its range of new products in the months ahead. Photo: Star Printery

Star Printery hopes to stay ahead of the market when it launches a new range of products in the months ahead.

Director Sandeep Chauhan said business was quiet in 2019.

“It wasn’t a bad year, neither was it any worse off than the previous year, but we’re very affected by the global economies,” he said.

Locally made products

In its bid to reduce importation, Star Printery promotes locally made products.

“We want to produce everything in the country, and limit importation, so we don’t bring in any finished products,” Mr Chauhan said.

“The only things we bring in is our own materials, and convert that to reduce exposure overseas in terms of remittances globally.”

Paper-based packaging products

Star Printery is sampling the production of bio-compostable paper-based packaging products.

“I think it needs a little work,” Mr Chauhan said.

Star Printery director Sandeep Chauhan. Photo: Star Printery

Star Printery director Sandeep Chauhan. Photo: Star Printery

He said timing of the production of paper-based packaging products clashed with other priorities such as the new school year.

“Unfortunately the timing wasn’t right.”

Star Printery invested in a $5million facility for its paper-based packaging range, before the Government imposed a national ban on plastics lesser than 50 microns.

“We were hoping that if we were up and ready by September, we could have done Diwali packs or Christmas packs.

“But it was early December by the time we got up and running, so it was not ideal timing,” Mr Chauhan said.

The Fiji-made products will create employment and upskill the local workforce, he said.

Star Printery is testing the market for feedback on its bio-compostable range.

“Last thing you can do is promise and not deliver,” Mr Chauhan said.

Feedback: frederica.elbourne@fijisun.com.fj

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