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Let’s Go Local: Radisson Blu Fiji Resort Thinks Strategically And Keeps Business Open

Radisson Blu Fiji Resort quickly came up with ways to continue operating and in fact the resort has been kept open since the COVID-19 entered Fiji.
23 May 2020 16:11
Let’s Go Local: Radisson Blu Fiji Resort Thinks Strategically And Keeps Business Open
Radisson Blu Fiji Resort Denarau Island.

Radisson Blu Fiji Resort Denarau Island has become a leader in showing the nation how with strategic thinking, businesses can still survive in the most difficult situations.

Our borders closed to tourists in March as a result of the global outbreak of the COVID-19 which had a drastic effect on our hotels/resorts and other tourism-related businesses.

Plan

Radisson Blu Fiji Resort quickly came up with ways to continue operating and in fact the resort has been kept open since the COVID-19 entered Fiji.

Resort general manager, Charles Homsy, said they changed strategies and implemented short and long term stays in their 1 and 2 bedroom suites into apartments.

“We also introduced Office Space in a ‘work from home’ setting for those looking for more affordable accommodation and office.

“This worked well and managed to capture guests that were stranded on the island due to the close of borders, same for top company executives for housing.

“Till to date, we still have these guests wh0 keep extending stays.”

Mr Homsy stressed staffing is of course limited and staff members are on a rotation roster based on the demand of the business.

For others who are on leave, the resort still pays each one at a percentage salary every week, he said.

Family Pool2 - sunset

Room rate and specials

Currently the resort is offering $135 per night for two adults room rate in their Garden View Room.

This is valid for sale until end of May and travel until end of July.

Mr Homsy said the resort usually has been offering local rates including group conferences, retreats and special events in the past.

However, he said with the current COVID-19 pandemic, the resort has further reduced rates in the market that it never has before.

“Due to the current situation and government restriction, the resort is operating with limited services and staffing in-house,” he said.

“The reduced rates available tend to drive our locals who are traveling for work in the week days and looking for accommodation to stay.

“Weekends tend to be more popular, whereby we have included live entertainment provided at our Neptune Restaurant operating on Fridays for drinks and light snacks and Blu Bar & Grill Restaurant having Beachside BBQ Lunch on Saturday and theme buffet for Sundays with a limited seating capacity ”

Reservation is essential

Mr Homsy has stressed however that reservation is essential to be part of any of this experience and has encouraged people to book before travelling to avoid disappointment.

He further assured: “We are strictly following the recommendations of the World Health Organisation (WHO) and Fiji’s health authority’s regulations in terms of sanitation, social distancing and health and safety required.

“The health and safety of all our guests and employees remains of paramount importance to us and, as a company, we are committed to undertaking the necessary actions to continue to act responsibly.”

Previously the resort’s major target market has mainly been Australia and New Zealand.

Feedback: rachnal@fijisun.com.fj

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