SUNBIZ

Jenny Seeto Joins Food Board

Successful businesswoman and former senior partner at PricewaterhouseCoopers Fiji, Jenny Seeto had added another feather to her hat. She is one of four members, and the only female to join
12 Jan 2022 15:47
Jenny Seeto Joins Food Board
Jenny Seeto.

Successful businesswoman and former senior partner at PricewaterhouseCoopers Fiji, Jenny Seeto had added another feather to her hat.

She is one of four members, and the only female to join the board at Pacific Island Food Revolution – a programme which promotes healthy Pacific cuisine and the sustainable use of island resources.

Ms Seeto comes from a background of extensive experience in the provision of multidimensional services.

She has a diverse range of clients in Fiji and internationally in the areas of advisory services, assurance, taxation and business advisory, and human resources.

Ms Seeto impressed upon the importance of supporting local produce to achieve some of the objectives in food security, and agricultural and marine sectors.

Reducing the reliance on imports was good for our people and businesses, she said.

The Pacific Island Food Revolution programmes promote Pacific cuisine.

“It encourages creativity with our cultural heritage and knowledge, to cook delectable and yet healthy meals,” said Ms Seeto.

 

Other board members

Academics, Dr Collin Tukuitonga of the University of Auckland, and Steven Ratuva the director of the Macmillan Brown Center for Pacific Studies, University of Canterbury in New Zealand, are on the same board.

World-famous chef Robert Oliver, who worked extensively in the Pacific exploring indigenous food space, is the founder and executive director of Pacific Island Food Revolution.

He is also board chairperson.

“We look forward to the board’s expertise and guidance as our work in the region continues to grow,” Mr Oliver said.

Professor Steven Ratuva was excited about the organisation’s impact in the Pacific.

“This is what Pacific communities need in these times of dramatic changes to address their collective wellbeing,”  he said.

 

Registered charitable organisation

Funded by the Governments of Australia and New Zealand and managed by international development firm DT Global, Pacific Island Food Revolution is now a registered charitable organisation.

The first two seasons of the programme have concluded, with continuity confirmed for the show.

“Our vision is to restore traditional healthy cuisine and culture to transform the eating habits of Pacific people through partnerships,” Mr Oliver said.

 

Impact assessement

Pacific Island Food Revolution said a new impact assessment report released this year by the Busara Center for Behavioral Economics showed the impact of the programme in the Pacific.

According to the findings, an average 42 per cent of people who engaged with Pacific Island Food Revolution reported a positive change in their diet over the past year.

The findings also show that Pacific Island Food Revolution has changed the perception of local food from being perceived as ‘village food’ towards being perceived as trendy.”

Feedback: frederica.elbourne@fijisun.com.fj

 

 



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