Ram Sami & Sons (Fiji) Pte Ltd has yet again showed its commitment towards the Pinktober and Movember campaigns this year.

This time with the innovative, pink-branded egg pack.

For the sale of every pack, consumers would be contributing towards Fiji Cancer Society’s Pinktober and Movember campaigns.

This was announced during the partnership campaign launched by Rami Sami & Sons and Fiji Cancer Society on Friday.

The specially-branded packs are now available in the market.

At the company’s Wallson factory, the director, Prashneel Goundar, said it was a great honour to be part of such a noble campaign.

He acknowledged Fiji Cancer Society for the tremendous job to support the community.

Ram Sami Group marked October and November as one of the important months to contribute towards its corporate social responsibility programme.

“We have been partnering with associate stakeholders previously in this noble campaign and will continue to do the same,” he said.

“The pack has been redesigned with pink background.

“I urge the nation to be part of this campaign and let’s make a difference in someone’s life Fiji.”

Fiji Cancer Society chief executive officer, Belinda Chen, said they are humbled by the support.

“At Fiji Cancer Society we work to raise awareness, improve cancer prevention, provide support to cancer patients and provide an active survivorship,” she said.

Of the 1294 cancer patients recorded by the society from 2018 to date, breast cancer was seen as still the leading number of cancer type of 434 cases with 71 registered this year.

Story By: cindy.chand@fijisun.com.fj