Fijians Embrace Tourists Says Brent Hill

"A country used to its battles, Fiji is celebrated for not only its status as home to the happiest people on the planet, but its resilience," Brent Hill said on BBC.

Thursday 15 December 2022 | 05:30

Frederica Elbourne

Business Editor

Tourism Fiji Chief Executive Officer Brent Hill.

Fijians embrace tourists, a fact you don’t see around the world, Fiji’s tourism chief revealed, as he described his experiences on the back of post COVID-19 recovery.

Tourism, the economic backbone that took the country from hero to zero at the height of the COVID-19 pandemic, has established short term goals for such remarkable achievements, in place of what Tourism Fiji chief once described as “pointless five-year plan.”

"A country used to its battles, Fiji is celebrated for not only its status as home to the happiest people on the planet, but its resilience," Brent Hill said on BBC.