MOU To Help Market Fiji In China

Three organisations have joined forc­es to promote Fiji in China.

Tourism Fiji, Fiji Airways and Trip.com, a leading global travel service provid­er, signed a three-year strategic Memoran­dum of Understanding (MOU) recently.

The agreement allows the parties to pro­mote Fiji as a destination, utilising Trip.com’s strength as a travel marketing lead­er and operator of leading global travel brands.

The collaboration aims to support and stimulate tourism recovery of the destina­tion and encourage Chinese travelers to visit Fiji as China announced the resump­tion of outbound tourism in January.

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Story By: josefa.babitu@fijisun.com.fj